What is technical SEO in plain terms?

It is the health of your website under the hood: how fast it loads, whether Google can read every page, how it behaves on a phone, and whether your code clearly tells search engines what your business does. Good content cannot rank if the technical foundation is broken, and that is the part most local sites get wrong.

How do I know if my site has technical problems?

Most owners cannot see them, which is the issue. Symptoms include pages that load slowly, content that drops out of Google, or rankings that stall no matter how much you publish. We run a full audit of more than 100 checkpoints and show you exactly what is wrong and what it is costing you, in plain language.

Why does site speed matter so much?

Google uses page experience as a ranking factor, and speed also affects sales. A one-second delay in load time can cut conversions by about 7%. A site that loads in four seconds instead of two can lose roughly 14% of potential customers before they see anything. Fixing speed helps both rankings and revenue.

What is schema markup and do I need it?

Schema is structured code that tells Google your business name, services, hours, reviews, and FAQs directly. Pages with it can earn rich results that stand out in search and get more clicks. Most local sites have none. We add LocalBusiness, Service, FAQ, and Breadcrumb schema so Google understands you clearly.

Is this a one-time fix or ongoing?

The first audit and cleanup are a project, but technical issues creep back in as you add pages, plugins, and content. We re-audit quarterly to catch new problems early, so your foundation stays solid as the site grows.

Get found

Technical SEO that fixes what's holding your rankings back

Slow pages, broken links, crawl errors, missing schema. We find and fix the invisible problems killing your search visibility.

Book a free growth call

No contracts. No commitment.

Technical SEO is the practice of fixing the behind-the-scenes issues on your website, like speed, crawlability, mobile performance, and structured data, that affect how well it ranks. BizVista provides technical SEO audits and fixes for local businesses so your content can actually compete in search.

The problems you can’t see are the ones hurting you most.

Your website might look fine to you. The design is clean. The content is there. But under the hood, there could be dozens of issues that are tanking your search rankings and you’d never know unless someone looked.

Slow load times. Pages Google can’t crawl. Duplicate content confusing the algorithm. Missing schema markup that could be winning you rich results. Broken internal links sending visitors and search bots into dead ends. Mobile experience that looks fine on your laptop but falls apart on a phone.

These are technical SEO problems. They don’t show up in a screenshot. They show up in your rankings, or more accurately, in your lack of rankings.

What we look for and fix.

Site speed is a ranking factor and a conversion factor.

Google has confirmed that page speed is a ranking factor. But it’s also a business factor: a one-second delay in page load time can reduce conversions by 7%. If your site takes 4 seconds to load instead of 2, you’re losing roughly 14% of potential customers before they even see your content.

We audit your site’s Core Web Vitals (LCP, CLS, and INP), the specific metrics Google uses to measure page experience. We identify what’s slowing you down, whether it’s unoptimized images, render-blocking scripts, bloated CSS, slow server response, or third-party scripts dragging everything down. Then we fix it.

Crawlability determines whether Google even knows your pages exist.

If Google’s crawler can’t access and understand your pages, those pages don’t exist as far as search is concerned. We check your robots.txt, XML sitemap, crawl budget allocation, internal link structure, redirect chains, and canonical tags to make sure every page you want indexed is accessible and every page you don’t want indexed is properly excluded.

Schema markup helps Google understand what your business does.

Schema markup is structured data that tells Google exactly what your page is about: your business name, address, services, reviews, FAQs, operating hours. Pages with proper schema markup are eligible for rich results in search, which can significantly increase click-through rates.

Most local business websites have zero schema markup. We implement LocalBusiness, Service, FAQPage, and BreadcrumbList schema across your site so Google has the clearest possible understanding of who you are and what you offer.

Mobile experience is not optional.

Google uses mobile-first indexing, meaning it ranks your site based on how it performs on a phone, not on a desktop. If your mobile experience is slow, hard to navigate, or has elements that don’t render properly, your rankings suffer even if the desktop version looks perfect.

We test your site on real mobile viewports, check touch target sizes, font readability, viewport configuration, and mobile-specific Core Web Vitals. If your mobile experience is broken, we fix it.

Everything you get.

Comprehensive technical SEO audit (100+ checkpoints)
Core Web Vitals analysis and optimization (LCP, CLS, INP)
Site speed optimization (image compression, script optimization, caching)
Crawlability audit (robots.txt, sitemap, redirect chains, canonical tags)
Schema markup implementation (LocalBusiness, Service, FAQ, Breadcrumb)
Mobile experience audit and fixes
Internal link structure analysis and recommendations
Duplicate content identification and resolution
Index coverage audit via Google Search Console
Quarterly re-audit to catch new issues

By industry

Technical SEO for your industry

We tailor every campaign to how your industry actually wins customers.

Common questions

Questions, answered.

What is technical SEO in plain terms?

It is the health of your website under the hood: how fast it loads, whether Google can read every page, how it behaves on a phone, and whether your code clearly tells search engines what your business does. Good content cannot rank if the technical foundation is broken, and that is the part most local sites get wrong.
How do I know if my site has technical problems?

Most owners cannot see them, which is the issue. Symptoms include pages that load slowly, content that drops out of Google, or rankings that stall no matter how much you publish. We run a full audit of more than 100 checkpoints and show you exactly what is wrong and what it is costing you, in plain language.
Why does site speed matter so much?

Google uses page experience as a ranking factor, and speed also affects sales. A one-second delay in load time can cut conversions by about 7%. A site that loads in four seconds instead of two can lose roughly 14% of potential customers before they see anything. Fixing speed helps both rankings and revenue.
What is schema markup and do I need it?

Schema is structured code that tells Google your business name, services, hours, reviews, and FAQs directly. Pages with it can earn rich results that stand out in search and get more clicks. Most local sites have none. We add LocalBusiness, Service, FAQ, and Breadcrumb schema so Google understands you clearly.
Is this a one-time fix or ongoing?

The first audit and cleanup are a project, but technical issues creep back in as you add pages, plugins, and content. We re-audit quarterly to catch new problems early, so your foundation stays solid as the site grows.

Let's build it

Ready to get more customers with Technical SEO?

No pitch deck. No pressure. Just a conversation about where your business is and where it could be.